Advertising and Sponsorship Policy
NeoSpot (“we”, “us”, “our”) is committed to providing editorially independent, accurate, and evidence-led content in the field of technology, privacy, and digital wellbeing. To fund our work and ensure continued free access for our readers, we may engage in commercial relationships with advertisers, affiliate partners, and sponsors. This Advertising and Sponsorship Policy sets out the standards that govern such relationships.
This Policy is issued in accordance with applicable UK laws and regulatory guidance, including the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code), CMA guidance on online endorsements and affiliate marketing, and the Consumer Protection from Unfair Trading Regulations 2008.
NeoSpot maintains a strict separation between editorial content and commercial activity. All editorial decisions are made solely by our team, without influence from advertisers, sponsors, or affiliate partners. Compensation received through advertising or affiliate relationships does not influence the content, review outcomes, or editorial priorities.
Some articles and pages on NeoSpot contain affiliate links. If you click on one of these links and make a purchase, we may receive a commission at no additional cost to you. These links are included only where they are relevant and reflect our independent editorial judgment.
All pages containing affiliate links will include a clear disclosure at or near the top of the page, consistent with CMA and ASA guidance.
From time to time, NeoSpot may publish sponsored content that has been funded or co-created in partnership with a third party. All such content will be clearly labelled using descriptors such as “Sponsored”, “Advertisement Feature”, or similar, in line with ASA requirements.
Sponsored content must:
- Be factually accurate and verifiable.
- Comply with applicable UK advertising laws and codes.
- Offer informative or educational value to readers.
We retain editorial control and reserve the right to edit or reject any content that does not meet our standards.
NeoSpot reserves the right to accept, reject, or remove advertising at our discretion. We will not accept advertising that:
- Is misleading, deceptive, or otherwise non-compliant with UK advertising law.
- Promotes hate speech, discrimination, violence, or illegal products/services.
- Contains malware, tracking without consent, or links to unsafe destinations.
All advertisements must:
- Be clearly distinguishable from editorial content.
- Identify the advertiser and avoid misleading readers about the nature of the content.
- Contain only functional and lawful links.
We may limit the number of backlinks permitted in sponsored articles to preserve editorial quality and integrity.
Responsibility for claims made in any advertising, sponsored, or third-party content rests solely with the relevant advertiser or sponsor. NeoSpot accepts no liability for the accuracy of such claims or for any loss or damage arising from reliance on them.
NeoSpot may amend this Advertising and Sponsorship Policy from time to time to reflect regulatory changes or internal practice updates. Any revisions will be posted on this page with the revised effective date indicated.
